The Extra Mile Day was started by The Extra Mile America Foundation in 2009. As a non-profit organization that promotes action and a positive attitude, it designated the day to encourage citizens from all walks of life to simply live a fulfilling, self-directed lifestyle that does not constrain their potential, and that enables them to at least go the extra mile to achieve what they have always wanted. Today, the day is recognized by more than 220 mayors in the United States and also involves celebrating organizations, institutions and individuals who put their best foot forward to ensure that others live a better life. In 2014, 527 cities in the U.S.A. declared November 1 “Extra Mile Day”! At an individual level, it is a day for soul-searching, shifting personal goals for the better, volunteerism and expressing gratitude to those who sacrifice their time and effort to go the extra mile for us. It is a day dedicated to people having a positive influence on society and doing the best they can to make the world a better place for their own good and for others.